Kayla Eggenberger

Hi there Friend,

I help amazing women like you solve your problems + achieve your goals.

(even if you feel totally lost & overwhelmed)


You know you were meant for great things.

The only problem is you feel stuck, frustrated, overwhelmed and like life is passing you by because perfectionism has robbed you from realizing your God-given potential.


Even though you are smart, gifted, and oh-so-capable you haven’t created the life you crave because you…

  • Are waiting for the "right time" to pursue your goals.

  • Read books telling you to live your purpose but you're not really sure what the heck that is.

  • Are stuck in analysis paralysis procrasti-watching Netflix instead of taking action.

  • "Should” yourself into a life that is boring at best.

  • Are overwhelmed because you don’t delegate & try to do “all the things.”

  • Have taken the path of least resistance and ended up somewhere not-so-great (dare I say...sucks?).

  • Are afraid of  failing and what others might think.

  • Feel like you don't have enough time, resources, or ability.

  • Love planning & learning but are still not actually making your important goals happen.

That’s exactly why I created

Purposeful Action Coaching.

In Purposeful Action Coaching…

you go from stuck, frustrated, and overwhelmed to the courageous, free, and ready to take imperfect action so you can…

  • Wake up excited to greet the day.

  • Spend your time & energy on what is truly important.

  • Finally make progress creating the life you’ve always wanted.

Heck, you just might become UNSTOPPABLE.


I’m Kayla…


wife, mother of three beautiful girls (2 on earth and one in heaven), book nerd, and inner gremlin tamer.

For the past 7 years I have been helping women make progress on their personal goals. Over the years I have discovered that no matter whether the goal is to…

  • lose weight,

  • start or scale a business,

  • create financial freedom,

  • find a romantic partner,

  • or just get your house in order (literally or figuratively),

You're “inner gremlin” is the root cause that keeps you from achieving the the things you want most.


As a recovering perfectionist,

I’ve been there.

I understand first hand how pursuing your goals & dreams makes you “inner gremlin” have a hay-day and keeps you from being, doing, and having more what you want.

I also know the keys to overcoming it.

I believe it is the personal development that I practice on a daily basis that most impacts my effectiveness as a coach.

But in case you are curious about my formal education… I am certified in Strategic Intervention Coaching, hold an M.B.A. and a Bachelor of Arts degree in psychology, and I am an A.C.E. certified personal trainer.


How it all started…

I always envied the people that knew exactly what they wanted to be when they grew up.

I grew up thinking that you went to school, made good grades, went to college, hopefully got a good job that paid the bills, maybe started a family and took a vacation every once in a while...and that was about it.

I never really felt like I had a true “passion” or “purpose” much less considered designing a life I loved.

After college I took an unfulfilling job that didn’t pay well. I made the mistake of thinking that as long I was helping and giving to others I would be fulfilled, but that didn’t work. So I did what those of us that love to learn do...I decided to go back to school and get a master’s degree.

And when I graduated, you know what I did?

I took an unfulfilling job that didn’t pay well.  

Sure, I had a fancy degree, but nothing had really changed...except now time had marched 2 more years across my face, and I had a heap of student loan debt.


Deep down I knew there was supposed to be more to life than this but I didn’t know what it was.

So I decided to go to work on myself. I started reading personal development books, listening to inspirational podcasts and my mindset began to shift. I began to believe that I could design a life worth getting excited about, live on my own terms and actually make it happen.

Years earlier I had lost 30 pounds and becoming healthy & fit had such a positive impact on my life that I realized I really wanted to help people achieve their health & fitness goals. I decided to become a certified personal trainer, quit my sucky 9-5 job, and start my own business.

For 6 whole months after I received my certification I did nothing with it.  I was paralyzed with the thoughts that I wasn’t “fit enough” to be taken seriously and I didn’t know enough to start a business (even though I had that fancy MBA).


Then something awesome happened.

I summoned the courage to admit I needed some help and did a free mini session with a coach. For about 10 minutes he listened to me wallow in my perfectionism and then finally he said something I will never forget… “How many people could be helped and be living better lives if you would just get over yourself?”

That simple question was the push I needed and the next day I started creating my personal training business.

(BTW, one of the best ways to get yourself out of perfectionism is to stop focusing on yourself and start focusing on the impact you want to make).

Things dramatically changed for me.

I started living by design and not by default.

I went from…

  • Work that sucked to being my own boss & doing work I loved.

  • People pleasing to learning how to say no and actually asking for what I want.

  • Swimming in debt to completely consumer debt-free.

  • Being afraid to fail to attempting a marathon.

After a heartbreaking loss that reshaped my world, every day I had to make the choice whether to truly live or merely exist. But the truth is we all make that choice every day, whether we realize it or not.

I decided to devote my work to helping people truly live.

The thing that holds most people back from taking the steps necessary to reach their goals and create the life they want is perfectionist thinking.

The good news?

You can overcome it.

You were created for a purpose.

I believe you can make it happen.

Why not start today?


Start Creating a Life You LOVE!

Join the Purposeful Action Book Club (even if you never read a book) so you can STOP feeling stuck and START living your God-given potential.